Jenny Packham hits the high street!

Jenny Packham 

Jenny Packham is the latest designer to collaborate with the high street, choosing Debenhams to stock her diffusion collection. The occasions wear line will feature 19 dresses and accessories, which will launch in batches starting this April and then later this summer. 

The dresses will be a mixture of softness and structure in soft metallic, floral or intricate graphic prints and bold block colours. Expect the same exquisite detail synonymous with Jenny Packham, featuring wrapping, pleating and gentle draping of fabrics, in a variety of styles from floor-sweeping maxis to organza prom dresses. A range of beautiful accessories including bags, jewellery, shoes and occasion head wear will perfectly complement the dresses.

"I have taken some of our most feminine and glamorous styles and evolved them into a collection for Debenhams," explained Packham. "The red dress is a favourite for me as it has an understated dare devil appeal."

Known for dressing the world's most beautiful women ( Kate Winslet, the Duchess of Cambridge and Angelina Jolie are all fans of the label), Packham's new range will bring her work to a new demographic - with prices starting at £18 for jewellery and stretching to £160 for full-length gowns. The collection will also include shoes, head wear and dresses perfect for any bride or bridesmaid-to-be!